Nikhil KotcharlakotaSep 26, 20231 minDoes tracking feature usage result in Usage-Based Pricing?Usage-based Pricing (UBP) has been getting a lot of attention lately and for good reason. However Usage-based pricing is not for...
Nikhil KotcharlakotaSep 11, 20231 minPrice transparencyShould SaaS companies (especially #PLG) publish prices? Absolutely! Price transparency can be a very powerful lever in reducing friction...
Nikhil KotcharlakotaAug 25, 20231 minImpact of IoT on pricing strategyA while ago, I had written about how there are similarities between Subscription and traditional pricing, strictly from a pricing process...