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Nikhil Kotcharlakota
Feb 14, 20242 min read
Maximizing Business Growth Through Intentional Churn and Price Increase
How to execute on price increase in SaaS and how to tackle intentional churn. It is different from unintentional churn and it is good!
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Nikhil Kotcharlakota
Feb 12, 20243 min read
State of Shrinkflation 2024 and beyond
2024 is going to be a year where Shrinkflation as a tactic will get a lot of push back. What can brands do in-lieu of Shrinkflation
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Nikhil Kotcharlakota
Jan 16, 20241 min read
Difference between Billing and Pricing infrastructure
In SaaS, there is a lot of focus these days on getting the right billing infrastructure setup, especially for usage-based pricing. The...
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